New blog post: digital marketing newsletter I read.

I read a lot of newsletters. Like, a lot.

I read newsletters about politics, newsletters about business, newsletters about my city (Madison) and my state (Wisconsin)… and I read a bunch of newsletters about digital marketing.

I was recently talking to someone from another digital marketing agency and I started listing off some of the digital marketing newsletters I regularly read. Read more

What’s the difference between reach and impressions… and other digital marketing terms worth understanding.

Digital marketing, like every other industry, comes with its own set of acronyms and terms to navigate, wade through and try to make sense of. While at first glance it might feel overwhelming, understanding the language of digital marketing is important, if you want to succeed at… digital marketing! Read more

How to Become A Digital Marketing Consultant

Hootsuite recently published an article called “How To Become a Social Media Consultant in 2023.” I was honored to be featured in their roundup.

I shared a lot of tips for the article, and not all of them made their way into the final draft. Read more