Sell The Brownie with Anat Shenker-Osorio | Hello Merge Tag Ep. 35
“Sell the brownie, not the recipe… So instead of taking your public policy out in public and thinking that that is a message, which it is not, you talk about the outcome of your policy.” Anat Shenker-Osorio is a political strategist, messaging consultant, and communications researcher renowned for helping progressive campaigns win by using more […]