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Blog

9 Things We Can Learn About Email From A Truly Awful Email Program | Hello Merge Tag Ep 5

May 30, 2023/0 Comments/by Josh Klemons

A while back, a conservative organization acquired our email address and started spamming us with one of the worst email marketing programs we’ve ever seen. This was next-level bad. So bad in fact that we just had to write up some takeaways we could learn about writing better emails from their no-good-very-bad-what-is-even-happening-here email program. We […]

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https://joshklemons.com/wp-content/uploads/2023/05/tips-for-better-political-email.png 1500 1500 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2023-05-30 10:12:292023-05-30 10:12:299 Things We Can Learn About Email From A Truly Awful Email Program | Hello Merge Tag Ep 5

Pulling Back The Political Internet’s Curtain with Kyle Tharp of FWIW | Hello Merge Tag Ep 4

May 23, 2023/0 Comments/by Josh Klemons

Kyle Tharp is the managing editor of FWIW, a newsletter and media company that tracks the internet’s influence on our politics. Every week they break down digital spending, strategy, tactics, and trends in our elections. They highlight whose spending is up, whose is non-existent, and how campaigns, PACs and advocacy groups are leveraging online platforms […]

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https://joshklemons.com/wp-content/uploads/2023/05/kyle-tharp-fwiw-news-political-digital-media.png 1500 1500 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2023-05-23 09:11:172023-05-30 10:14:45Pulling Back The Political Internet’s Curtain with Kyle Tharp of FWIW | Hello Merge Tag Ep 4

A Deep Dive Into Campaign Websites with Candy Phelps | Hello Merge Tag Ep 3

May 16, 2023/0 Comments/by Josh Klemons

Candy Phelps is an expert in a lot of things. She’s an entrepreneur, a visionary and a content marketing and SEO expert. Through her company 1 Day® Campaign, she’s also the creator of the 1 Day® Website, which creates amazing, SEO-optimized websites developed specifically for her clients… in a day! She’s worked with dozens of […]

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https://joshklemons.com/wp-content/uploads/2023/05/Hello-Merge-Tag-Campaign-Websites.png 1500 1500 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2023-05-16 09:34:172023-05-16 10:10:39A Deep Dive Into Campaign Websites with Candy Phelps | Hello Merge Tag Ep 3

Using Digital Communities to Move Beyond the Transactional With Myles Bugbee | Hello Merge Tag Ep 2

May 9, 2023/0 Comments/by Josh Klemons

In this episode of Hello Merge Tag, we checked in with Myles Bugbee, a digital strategist with decades of experience in the field. He’s worked with numerous campaigns, agencies and advocacy organizations, including a stint as the National Digital Director at For Our Future and as the Digital Director for Senator Jon Tester’s 2018 reelection […]

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https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg 0 0 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2023-05-09 20:34:362023-05-09 20:37:58Using Digital Communities to Move Beyond the Transactional With Myles Bugbee | Hello Merge Tag Ep 2

Digital Fundraising For Downballot Candidates With Jacob Malinowski | Hello Merge Tag Ep 1

April 14, 2023/0 Comments/by Josh Klemons

The inaugural episode of Hello Merge Tag is now live! We checked in with Jacob Malinowski, a digital fundraiser with Goodman Campaigns, a firm dedicated to helping downballot, pro-choice candidates raise money through email, text and direct to donate ads. He was recently involved in the Janet For Justice race, as Janet Protasiewicz ran a […]

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9 Things We Can Learn from the Wisconsin Conservative Digest About How To Run Better Email Programs

March 31, 2023/0 Comments/by Josh Klemons

When it comes to digital marketing, I’m not one to punch down. Digital — like life — is hard. People are doing their best. There are going to be typos. And broken links. Formatting is going to occasionally fail you. It happens. But some digital programs are so bad, we would be remiss NOT to […]

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https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg 0 0 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2023-03-31 09:36:462023-03-31 09:39:009 Things We Can Learn from the Wisconsin Conservative Digest About How To Run Better Email Programs

Social Media is Rented Land — Use Lead Gen Tools To Grow On Real Estate You Own | Step Up Your Social Ep 23

March 20, 2023/0 Comments/by Josh Klemons

If your social media engagement is down, you’re not alone! Social media is an amazing tool to reach new people. But never forget, social media is rented land. Keep posting to your social channels, but also those social media channels to grow on real estate that you own. This can include newsletters, blogs, digital communities, […]

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https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg 0 0 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2023-03-20 12:55:402023-05-04 15:28:56Social Media is Rented Land — Use Lead Gen Tools To Grow On Real Estate You Own | Step Up Your Social Ep 23

How This Congressman Elect Is Using Email To Flip the Script

December 26, 2022/0 Comments/by Josh Klemons

Google “political email” and you’ll find endless stories about how terrible it’s become. Campaigns — on both sides of the aisle — are buying and swapping lists and then spamming folks relentlessly, endlessly begging for dollars. Many of these campaigns aren’t even bothering to onboard new emails — warming them up with intros and soft […]

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https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg 0 0 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2022-12-26 14:48:512023-01-09 10:22:29How This Congressman Elect Is Using Email To Flip the Script

Take Control of your Gmail Account with this Simple Hack

August 17, 2022/0 Comments/by Josh Klemons

My inbox used to cause me a ton of stress.It’s the place I talk to clients, colleagues and team members. But it’s also the place I hear from political campaigns, brands, non-profits, journalists and so much more.For many years, all of those emails would come into one single place and it was always so hard to know what I needed to work on now, and what could be put aside for later.But, as it turns out, Gmail has tools to help.These two simple tricks — that combined only take me moments […]

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Don’t Let Bureaucrats Write Your Most Important Emails | Step Up Your Social Ep 22

July 29, 2022/0 Comments/by Josh Klemons

So many brands works so hard on their social media posts and newsletters, but overlook crucial comms opportunities by outsourcing important messaging to bureaucrats.​When someone places an order with you, or donates to your organization, or even just signs up for your newsletter, are they welcomed into the family and made to feel as special as they are? Or simply sent a brief “thanks”?Too many brands overlook such key moments in their audience journey. In today’s episode of Step Up Your […]

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  • 9 Things We Can Learn About Email From A Truly Awful Email Program | Hello Merge Tag Ep 5
  • Pulling Back The Political Internet’s Curtain with Kyle Tharp of FWIW | Hello Merge Tag Ep 4
  • A Deep Dive Into Campaign Websites with Candy Phelps | Hello Merge Tag Ep 3
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  • Digital Fundraising For Downballot Candidates With Jacob Malinowski | Hello Merge Tag Ep 1

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