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Archive for category: Audience Outreach

The First Rule of Email Marketing: Respect Your List (A Quick Case Study)

November 27, 2023/0 Comments/by Josh Klemons

I’m on a lot of email lists. I recently did a roundup of Digital Marketing Newsletters I subscribe to. You can find that here. I’ll soon be doing a roundup of political newsletters I subscribe to. Want to know when that comes out? Subscribe to my newsletter here. I also subscribe to A LOT of […]

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https://joshklemons.com/wp-content/uploads/2023/11/first-rule-of-email-marketing-respect-your-list.png 1500 1500 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2023-11-27 12:35:352023-11-27 12:35:35The First Rule of Email Marketing: Respect Your List (A Quick Case Study)

I’ve Been On All The Top-Tier Republican Presidential Candidates’ Email Lists For 7 Weeks. Here’s What I’ve Learned.

July 31, 2023/0 Comments/by Josh Klemons

  In mid-June, I signed up for the email lists of the 6 top-tier Republican presidential candidates. That list includes Donald Trump, Ron DeSantis, Nikki Haley, Tim Scott, Mike Pence and Chris Christie. I wrote about signing up for their lists and what I learned in the process. You can find that article here. I […]

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https://joshklemons.com/wp-content/uploads/2023/07/republican-candidate-email-lists-tracking.png 1080 1080 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2023-07-31 16:05:102023-08-21 13:35:44I’ve Been On All The Top-Tier Republican Presidential Candidates’ Email Lists For 7 Weeks. Here’s What I’ve Learned.

I Signed Up For All The Top-Tier Republican Presidential Candidates’ Email Lists. Here’s What I Learned.

June 15, 2023/0 Comments/by Josh Klemons

    I’m a huge nerd for politics, digital and where they intersect. With the Republican nomination for President now in full swing, I just had to sign up for all the top-tier candidates’ email lists. (Someone has to do it!) While I was already on a few, I started from scratch for all of […]

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https://joshklemons.com/wp-content/uploads/2023/06/republican-email-list.jpg 1080 1080 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2023-06-15 12:01:112023-07-31 16:10:42I Signed Up For All The Top-Tier Republican Presidential Candidates’ Email Lists. Here’s What I Learned.

9 Things We Can Learn About Email From A Truly Awful Email Program | Hello Merge Tag Ep 5

May 30, 2023/0 Comments/by Josh Klemons

A while back, a conservative organization acquired our email address and started spamming us with one of the worst email marketing programs we’ve ever seen. This was next-level bad. So bad in fact that we just had to write up some takeaways we could learn about writing better emails from their no-good-very-bad-what-is-even-happening-here email program. We […]

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https://joshklemons.com/wp-content/uploads/2023/05/tips-for-better-political-email.png 1500 1500 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2023-05-30 10:12:292023-06-20 13:07:049 Things We Can Learn About Email From A Truly Awful Email Program | Hello Merge Tag Ep 5

Digital Fundraising For Downballot Candidates With Jacob Malinowski | Hello Merge Tag Ep 1

April 14, 2023/0 Comments/by Josh Klemons

The inaugural episode of Hello Merge Tag is now live! We checked in with Jacob Malinowski, a digital fundraiser with Goodman Campaigns, a firm dedicated to helping downballot, pro-choice candidates raise money through email, text and direct to donate ads. He was recently involved in the Janet For Justice race, as Janet Protasiewicz ran a […]

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https://joshklemons.com/wp-content/uploads/2023/04/Jacob-1.png 1500 1500 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2023-04-14 13:59:382023-07-12 12:50:40Digital Fundraising For Downballot Candidates With Jacob Malinowski | Hello Merge Tag Ep 1

9 Things We Can Learn from the Wisconsin Conservative Digest About How To Run Better Email Programs

March 31, 2023/0 Comments/by Josh Klemons

When it comes to digital marketing, I’m not one to punch down. Digital — like life — is hard. People are doing their best. There are going to be typos. And broken links. Formatting is going to occasionally fail you. It happens. But some digital programs are so bad, we would be remiss NOT to […]

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https://joshklemons.com/wp-content/uploads/2023/03/bitly.png 1080 1080 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2023-03-31 09:36:462023-07-12 12:54:569 Things We Can Learn from the Wisconsin Conservative Digest About How To Run Better Email Programs

How This Congressman Elect Is Using Email To Flip the Script

December 26, 2022/0 Comments/by Josh Klemons

Google “political email” and you’ll find endless stories about how terrible it’s become. Campaigns — on both sides of the aisle — are buying and swapping lists and then spamming folks relentlessly, endlessly begging for dollars. Many of these campaigns aren’t even bothering to onboard new emails — warming them up with intros and soft […]

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https://joshklemons.com/wp-content/uploads/2022/12/aoc-twitter-digital.png 534 1764 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2022-12-26 14:48:512023-07-12 11:11:25How This Congressman Elect Is Using Email To Flip the Script

Take Control of your Gmail Account with this Simple Hack

August 17, 2022/0 Comments/by Josh Klemons

My inbox used to cause me a ton of stress.It’s the place I talk to clients, colleagues and team members. But it’s also the place I hear from political campaigns, brands, non-profits, journalists and so much more.For many years, all of those emails would come into one single place and it was always so hard to know what I needed to work on now, and what could be put aside for later.But, as it turns out, Gmail has tools to help.These two simple tricks — that combined only take me moments […]

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https://joshklemons.com/wp-content/uploads/2022/08/how-to-create-a-filter-in-gmail.png 595 1100 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2022-08-17 05:00:002023-07-12 12:55:07Take Control of your Gmail Account with this Simple Hack

Don’t Let Bureaucrats Write Your Most Important Emails | Step Up Your Social Ep 22

July 29, 2022/0 Comments/by Josh Klemons

So many brands works so hard on their social media posts and newsletters, but overlook crucial comms opportunities by outsourcing important messaging to bureaucrats.​When someone places an order with you, or donates to your organization, or even just signs up for your newsletter, are they welcomed into the family and made to feel as special as they are? Or simply sent a brief “thanks”?Too many brands overlook such key moments in their audience journey. In today’s episode of Step Up Your […]

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https://joshklemons.com/wp-content/uploads/2022/07/Ep-22-Bureaucrats.png 1500 1500 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2022-07-29 19:25:242023-07-12 12:47:54Don’t Let Bureaucrats Write Your Most Important Emails | Step Up Your Social Ep 22

On The Dangers of Selling Your Email List (A Cautionary Tale)

April 28, 2022/0 Comments/by Josh Klemons

Kevin Nicholson is running in the Republican primary to take on Wisconsin Governor Tony Evers in November.In 2018 he ran in the Republican primary to take on Wisconsin Senator Tammy Baldwin.He didn’t win in 2018. His chances in 2022 are slim. Which is good – his politics are awful!But he’s running for higher office in my home state of Wisconsin – so of course I’m on his email list. (It’s part of my civic duty as a Wisconsin Digital Strategist to pay attention to such thin […]

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https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg 0 0 Josh Klemons https://joshklemons.com/wp-content/uploads/2023/05/Reverbal-Communications-Josh-Klemons.svg Josh Klemons2022-04-28 19:04:172022-11-09 11:23:32On The Dangers of Selling Your Email List (A Cautionary Tale)
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Recent Posts

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