I don’t know you. But I want to!
If you use Twitter as a way to communicate with clients, potential clients, supporters or fans, you want to make it as easy as possible for people to contact you on through the platform.
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There are countless tools and sites out there to help optimize your social media presence. I want to share one that offers a great solution to a very common problem.

The problem
How often have you logged onto Twitter and seen people in your feed posting links to their Instagram pics?

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Carly Fiorina, ousted head of HP and defeated 2010 senate candidate, is running for the GOP nomination for President. Things were going very slowly for her throughout the summer. She was relegated to the “kiddie stage” for the first GOP debate.
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Today is the day Marty McFly traveled to in Back to the Future II. #BackToTheFuture is trending on Twitter and Facebook. Several GOP presidential hopefuls (Carly Fiorina and Senator Marco Rubio) released ads based on the sci-fi comedy classic. And plenty of brands are trying to make sure that their products are part of the story.
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Recently I went into Madison Sourdough (on Willy St. on the Near East side). Great restaurant, amazing bread (obviously!).

For those who haven’t been, it’s a pretty simple ordering process: you walk in, order at the counter, get a table number and then they bring your food to you.

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A little while back, Facebook added a new feature for brand pages: the call-to-action. It is a simple button, next to “Like” on your cover photo.

Picture

Setup is extremely simple. Go to any brand page for which you are an admin.
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UPDATE: Since writing this post, Facebook has renamed this folder the “other” folder.

Ever bump into an old friend and have them admonish you for not returning their Facebook message?

Maybe you were busy and forgot to respond. Maybe you were busy and willfully didn’t respond.

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Ready to tell your story in 30 seconds? You should be.

Do you own a business? Work in sales? Have a cause for which you want people to volunteer or give money? Maybe you are in a band or have an upcoming art show?

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